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Biography: Robert Cassetti

Rob Cassetti
Name: 
Robert Cassetti
Title: 
Senior Director, Creative Services & Marketing

Rob Cassetti joined The Corning Museum of Glass in 1999 as manager of education and creative services. He became a director of the Museum in 2001 and was named senior director in 2007. He is responsible for marketing, communication, visitor experience, and creative direction for the Museum, in addition to the operation of the Museum’s live glass demonstrations.

During his tenure at the Museum, Cassetti has developed a series of signature programs—including the popular 2300° events, hot glass demonstrations, mobile glassblowing initiatives, and GlassLab—that have transformed the public profile of the institution.

From 1993 to 2001, Cassetti helped to plan a major expansion of the Museum. He created the Museum's glass demonstration program, the Hot Glass Show, and led an exhibit development team composed of writers, designers, and scientists to plan the Museum's Glass Innovation Center.

Since 2001, Cassetti has championed and further developed the Museum's hot glass outreach initiatives. Under his leadership, the Museum has become a global leader in mobile glassblowing technology and hot glass programming. These outreach initiatives are seen each year by more than 400,000 people around the world.

In 2005, Cassetti was asked to explore the next phase of expansion for the Museum—this time to better accommodate guests and the Museum's expanding collection of contemporary glass. The new Contemporary Art + Design Wing of the Museum, based on Cassetti's master plan, opened in 2015.

Cassetti holds a BFA from Carnegie Mellon University’s College of Fine Arts. His work has appeared in numerous publications, including The New York Times, Architectural Record, and Architecture. He has spoken widely on museum planning and glass technology, including broadcast appearances on Discovery, National Public Radio, Martha Stewart, The History Channel, and PBS.

Prior to joining the Museum, Cassetti worked for more than 10 years as a glass designer with Steuben Glass. He was named design director in 1992. From 2002 to 2004 he consulted with Steuben to help facilitate the planning and execution of the company’s 100th anniversary.

Cassetti is President of the Board of Trustees of The Museum Association of New York, and a member of the Corning Incorporated architectural advisory committee. He lives in Trumansburg, N.Y., where, in his spare time, he holds the office of Village Trustee and serves as Fire Commissioner.

Videos

Blog Posts by this Author

On October 16 & 17, the Corning Museum of Glass will host its 54th Annual Seminar on Glass. This year, Seminar will focus on Pyrex and Material Culture, complementing our current Pyrex exhibition. Seminar speakers will address themes including: Pyrex and material culture, our personal... more
I’m standing in a small narrow hallway in the lower level of the Museum with Rob Cassetti, senior director, creative services & marketing. On one end is the loading dock for the entire Museum, on the other end is the GlassMarket, the Auditorium is to the right, and on the opposite side, the... more
This great video, featuring an interview with Rob Cassetti, senior director of creative services, was recently posted by Smithsonian magazine. It’s a great behind-the-scenes glimpse of just one of our staff member’s  intense passion for glass and its many amazing properties and... more