Notes:
Includes bibliographical references (p. 289-301) and index.
This very practical book guides museums on how to create the highest quality experience possible for their visitors.
Contents:
Introduction : meeting the demands placed on the twenty-first century museum --
Sect. 1. Museum audiences : their nature, needs and expectations --
1. 'Traditional' museum audiences : a quantitative and qualitative analysis --
2. Developing new audiences --
Sect. 2. Operating for quality --
3. Stimulating the visit --
4. Visitor services : operating for quality --
Sect. 3. Learning in museums --
5. Museums and lifelong learning --
6. Use of museums by schools --
Sect. 4. Planned to engage : using interpretation to develop museum displays and associated services --
7. Applying the principles of interpretation to museum display --
8. Interpretive master planning --
9. Concept development for museum galleries --
10. The engaging museum.
